There are moments that capture the essence of a life’s work, and for Jorge Adeler, this is one of them. We’re thrilled to share that our founder and master designer has been awarded Best Colored Gemstones Design (under $40k) at the 2026 COUTURE Design Awards, held at Wynn Las Vegas — widely considered the highest honor in designer fine jewelry.
A Lifetime Devoted to Gemstones
For Jorge, this recognition isn’t just about a single piece. It’s the culmination of more than five decades of devotion to an idea that has guided every creation to come out of our Great Falls boutique: the gemstone comes first.
“The gemstone is always the starting point for me,” Jorge shared. “Each one possesses its own story and character, and my goal is to create a design that reflects and elevates its natural beauty. Receiving this recognition from COUTURE is an honor beyond words.”
That philosophy has been the heartbeat of Adeler Jewelers since 1975, when Jorge and his wife Graciela arrived from Argentina and began building what would become a beloved name in American fine jewelry — first in Washington, D.C., and since 1980, in the heart of Great Falls, Virginia.
A Family Legacy, Still Growing
This award arrives at a particularly meaningful moment for our family. Just over a year after celebrating Adeler Jewelers’ 50th anniversary, Jorge now works alongside his daughters, Wendy and Valentina, who are helping shape the next chapter of the business with their own creative vision and leadership.
“Our father has given his life to the beauty of gemstones,” said Wendy Adeler. “To see the international community recognize that passion at COUTURE is something our entire family will treasure. This award belongs to every client who has trusted us with their most meaningful moments.”
Come See the Award-Winning Design
The winning piece is now on display at our Great Falls boutique, and we’d love to share it with you in person. Private appointments are available for anyone who wants to experience the design — and the craftsmanship behind it — firsthand.
This honor is also a reflection of values we hold close at every step of the process, from ethically sourced, conflict-free diamonds and recycled metals to our continued commitment to the Great Falls and Northern Virginia community that has supported us for more than 50 years.
For more about Couture and the awards, here is a Forbes article about the Couture show and all the Design Awards that were given this year
A Moment to Celebrate, Together
To our clients, friends, and neighbors who have been part of the Adeler story — thank you. This recognition reflects not only Jorge’s artistry, but the trust so many of you have placed in our family over the years.
Want to see the award-winning piece for yourself? Schedule an appointment at our Great Falls boutique – or just stop in to say hello!
Looking to explore custom jewelry design? We’ve been crafting one-of-a-kind pieces for clients in the Washington, DC, area for over fifty years. Come in for a complimentary, no-obligation consultation — and let’s see what we can create together. Contact Us